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325
visitors before new launch
2,470
visitors after new launch
From single source blog, to fully developed website, one client saw a 660% increase in traffic.
Kalenborn Abresist USA, a division of Germany’s Kalenborn International, wanted to provide their clients with a better online experience.
Sold across the world, Kalenborn provides wear resistant linings with excellent abrasion and impact resistance – specifically constructed for use wherever wear and abrasion are a problem.
From a single source blog for their US audiences, to a fully developed website, the goal was to modernize the web experience for their audience. This included updating the look and feel, to improving the accessibility and visibility for visitors. Bringing richer, more meaningful content to the user.
Before the release of the new site a 75-day audit of the original blog was performed, which determined that Kalenborn USA was seeing 325 visitors within that period of time. After the release, a 75-day audit was performed in which we saw a 660% increase in traffic to the new site, seeing 2,470 visitors in that period.
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